Michelle Warren BA, ATC, DTM
Social Networking Application Authority

Social networking is a powerful tool to help executives improve networking efforts and client relations, maximize sales and direct marketing efforts, and understand client needs and business opportunities.

While the benefits are plentiful, the selection can seem overwhelming.

When it comes to social networking, is Twitter worth the buzz? How can you use LinkedIn for profit? Is Blogging worth the effort?

And what about staying in touch with clients – what is the best way to do that?

Michelle Warren is a trusted Canadian Information Technology (IT) industry advisor. With over 10 years as an industry analyst and consultant, Michelle has helped IT firms such as Samsung, Dell, IBM and HP with their go-to-market strategies. She has also helped IT managers and small business owners understand what “IT” is all about. Compounding her IT industry expertise with her skills at training and coaching individuals towards success, Michelle is uniquely positioned to help executives and firms understand and benefit from IT trends.